Client Logo

This project represents my first paid client commission, initiated after I share my SordilloGraphics logo on social media and am approached by a client seeking a custom-designed logo. The client provides an initial brief outlining key elements, including her initials “E B,” a butterfly, and a floral motif.
I begin the process by translating these ideas into a series of preliminary sketches in Procreate, exploring different compositions, symbol integrations, and stylistic directions. From these concepts, the client selects two options to be developed further. I then refine these selections into more polished drafts, focusing on balance, legibility, and visual cohesion.
As the design evolves, I work closely with the client to incorporate feedback and adjust the direction accordingly. While the original concept includes both butterfly and floral elements, the final logo develops into a more focused butterfly-centered design, allowing for a cleaner and more recognizable mark.
The finalized logo is created in Affinity, where I ensure precision in vector execution, scalability, and overall finish. This project highlights a collaborative design process, from initial concept development through refinement and final delivery, while meeting the client’s vision and professional standards.